NOVEMBER'S
EXECUTIVE OF THE MONTH
Jasmine McCatty
About Her!
Jasmine is an a grade 12 student in the IB program at Dr. G. W. Williams S. S.
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She loves soccer, board games, and the outdoors! She is currently a Marketing associate at HNP, but she started in June 2024 as a Logistics Associate, transferred into an Administrative Associate position then brief into a Website Developer/Manager before her current position on the team!
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HNP FAVS
“By far, my favourite thing about HNP is the ability to try new things and explore not only various environment topics, but also different interpersonal/professional skills
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I am so glad that I was able to work on the HNP website when I was in my previous positions because I learned a lot about user experience and interface design as well as how to use search engine optimization (SEO) specifically on Wix. The skills I have gained in HNP extend to leadership and work ethic, to tips on proper email etiquette, all thanks to the kind executive team!"
Why She Joined!
When asked about why she joined HNP she shared:
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"I decided to join HNP because I believe the mission and business model of the organization is amazing! The environmental crisis truly needs to be taken more seriously and the many learning opportunities and events that HNP initiates is a great way to do that through advocacy. I also decided to join HNP because of the idea that I could make a real difference to better my own community while learning more about environmental issues."
Current Projects!
Here's what Jasmine's currently working on:​
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"I am currently working on a couple instagram posts for HNP Canada/Ontario! These specific ones are recap posts, which we share to let people know about the success of an event through statistics, show cool pictures, and/or highlight certain people.
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The process of making an instagram post is largely on Canva as that is where we create the designs with the utmost pizazz. Using Canva for Marketing has taught me so much about the many photo editing and visual techniques that the app provides! After the designs and info for the post are complete I communicate with the rest of the marketing team to get suggestions and general feedback. Then, finally, I will post it and do a little outreach with mutual followers and organizations to increase engagement."
Excited for
What Jasmine is looking forward to:
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"I am most looking forward to the future of the entire organization! Since first joining I have noticed a greater and greater scale of events topping the already super exciting ones we've already hosted is awesome. With social media marketing in mind, I am looking forward to the HNP instagram page gaining 700 million followers and becoming the most followed account on the app."
Fun Facts!
When Jasmine was younger, she was bit by a spider on the wrist while climbing a tree. After only 2 days the bit got so inflamed that she couldn't move it. She had to go to the hospital for an IV.
NOVEMBER'S
EXECUTIVE OF THE MONTH